Senior Growth Specialist (Allegro Pay) - B2B credit products

What we’re looking for

• 5+ years of experience in performance marketing, project/product management or user acquisition - ideally in fintech or e-commerce, but we’re also open to candidates from SaaS, digital agencies, or other fast-growing digital industries where you’ve driven measurable product growth

• Proven track record of scaling products through user acquisition and optimization

• Hands-on experience with digital media - Google Ads, Facebook Ads (Meta), or other paid channels

• Strong understanding of digital funnels, conversion rate optimization, and performance metrics

• Comfortable making data-driven decisions and running experiments

• A startup mindset: resourceful, curious, and focused on results over process

• Excellent collaboration and communication skills - able to influence product and business strategy

• English (B2/C1) and Polish

• Bonus points for

• Experience in financial services marketing or sales

• Knowledge of retention strategies - marketing automation, CRM, or retention strategies

• Experience with brand building activities like ATL campaigns

• Familiarity with UX/UI optimization

• Product management related with financial services

• Experience as a product owner in financial institutions

• B2B experience

Wir bieten

• Flexible working hours in an office-first model (4/1) that depend on you and your team. Starting later or finishing earlier? No problem! Work hours keep pace with our lifestyles and can start between 7 a.m. and 10 a.m.,

• Well-located office in Warsaw (with fully equipped kitchens and bicycle parking facilities) and excellent working tools (height-adjustable desks, interactive conference rooms),

• A wide selection of fringe benefits in a cafeteria plan – you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers),

• English classes that we pay for related to the specific nature of your job,

• Working in a team you can always count on — we have on board top-class specialists and experts in their areas of expertise,

• A high degree of autonomy in terms of organizing your team’s work; we encourage you to develop continuously and try out new things.

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Zakres obowiązków

• Own growth KPIs: drive user onboarding, sales conversions, and optimize funnel performance

• Lead acquisition efforts within Allegro platform and across external channels (Google Ads, FB Ads, performance campaigns, partnerships, affiliate, SEO, and more)

• Analyze & optimize product flows, landing pages, and onboarding journeys to maximize conversions

• Experiment and iterate: run A/B tests, measure impact, and scale winning ideas

• Work cross-functionally with product, analytics, marketing and design teams to co-create product improvements that drive growth

• Leverage data to identify trends, risks, and growth opportunities — and turn them into actionable strategies

• Craft and optimize messaging across paid ads, own media, landing pages, emails, push notifications, and in-app comms

• Collaborate with Allegro’s marketing teams to amplify campaigns and align on performance goals

• Design and run user stimulation programs (e.g. coupons, discounts, referral campaigns, loyalty incentives) to boost activation, engagement, and retention