Product Lead, Singapore

Description

Product Lead, Singapore

Desirable

• Experience in the Singapore market, or working knowledge of the regulatory environment for retail financial products under the MAS.

• Working knowledge of the wider regulatory and governance environment beyond the financial regulator, such as AML and CFT requirements, PDPA privacy obligations and advertising rules.

• A record of launching new products or asset classes into an existing market.

• Experience with leveraged products, shares or digital assets.

• AI-native. You already use AI tools across research, prototyping and delivery.

Role requirements

• 5+ years shipping consumer-facing products in a regulated environment, such as trading or investment platforms, crypto exchanges, neobanks, payments or similar.

• Experience owning product strategy and a multi-quarter roadmap, with accountability for the outcome.

• Experience growing a customer base, and owning the commercial metrics that go with it: conversion, cost of acquisition, retention or payback.

• Strong quantitative skills. You can define metrics, build a funnel, interrogate the data and change course on the evidence.

Discovery and delivery

• Run discovery that goes beyond what customers say, so you understand the motivations, friction points and habits that drive trading behaviour in Singapore.

• Own the end-to-end journey: onboarding, KYC and funding through to a first trade, then activation, retention and reactivation. Meet suitability and AML obligations without conceding conversion.

• Match the right customer to the right product at the right time, so people find what suits them when they are ready for it and only where it is appropriate for them.

• Use the voice of the customer. You will not own CX, but you are expected to know what customers are telling us through support contacts, research, reviews and complaints, and act on it.

• Work test and learn. Drive experiment led innovation, learning what works or failing fast.

Leadership and influence

• Influence stakeholders across product, engineering, legal, compliance, marketing and senior leadership, driving alignment up, down and across the organisation.

• Partner with Compliance to foster a proactive and healthy relationship with the local regulator, stay ahead of regulatory change rather than reacting to it, and turn compliance constraints into experiences that still feel effortless to the customer.

• Build and hold the relationship with the central Product and Technology teams. Represent what Singapore needs, reuse what exists rather than rebuilding it, and feed local learnings back.

• Play a leadership role in the Singapore team, not just a product one. Set the standard for how the market works, and bring others up to it.

Product strategy and roadmap

• Own the product vision and multi-quarter roadmap for Singapore, aligned to IG's commercial objectives. Not just contributing to it but setting it.

• Determine which customer problems are worth solving and why, before any solution work begins, and make the call on what we deliberately do not build.

• Own the sequencing of new products and propositions into the market: what we launch, whether we build, buy or partner, what it takes to land under MAS requirements, and what we expect it to be worth.

• Drive competitive intelligence in one of the most contested retail trading markets in the region, and turn it into propositions that stand apart.