Marketing Technology Manager – MarTech / Adobe / Salesforce (GN)

Job Description

• Assess current MarTech landscape, define future-state architecture, and recommend enhancements across ecosystems like Salesforce / Adobe etc.

• Lead requirements and design workshops, translating marketing goals into scalable data, segmentation, and personalization use cases.

• Design and implement lifecycle campaigns, orchestrated journeys, and customer profiles leveraging either Adobe Experience Platform or SFMC / Data Cloud.

• Establish KPIs, track performance, and drive insight-led optimization and continual improvement in marketing effectiveness.

• Manage multi-disciplinary teams and delivery, ensuring privacy compliance, operational excellence, and measurable business outcomes.

• WHO WE ARE:

• Accenture is a global leader in professional services, dedicated to helping organizations transform their digital capabilities, optimize operations, accelerate growth, and enhance public services. Through our integrated solutions in Strategy & Consulting, Technology, Operations, Industry X, and Accenture Song, we empower our clients to reach new levels of excellence.

• The Strategy & Consulting Global Network Song practice aligns with Accenture’s global team to support clients in marketing, sales, and service. We deliver transformation through offerings like Marketing, Sales & Service, and Commerce—helping clients reduce costs, boost revenue, and enhance customer satisfaction.

• For more information about Accenture GN Song Poland, please visit our website.

• THE WORK:

• You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following:

• Flexible: We are delivering our work mostly remotely but knowing that Global Network Song (GN Song) way of working is also based on traveling and serving advisory, typically working closely with our Clients in their offices, willingness and ability to work at client’s locations mostly across Europe, but also other locations, for short or long term is still required.

• With all our roles, there is some in-person time for collaboration, learning and building relationships with clients, peers, leaders, and communities. As an employer, we will be as flexible as possible to support your specific work/life needs.

Poziom doswiadczenia

• Manager

• 10-12 years