Shopper Marketing Specialist (m / f/x)

Description

As a Shopper Marketing Specialist for our Consumer Business Group you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world.

Job specifics:

• Location - This role has on-site working model, with the employee working at least four days a week in the 3M office in Kajetany, Poland OR 2 days a week in the 3M office in Wrocław

• Travel expectations: occasionally within Poland

• Working pattern - full time

Supporting Your Well-being

• Private medical care

• Life insurance

• Retirement scheme

• Multisport card

• Opportunity to work globally as part of an international organization

• Work in a respectful, inclusive, and friendly environment with open door policy

• Professional training and onboarding package

• Supporting your professional development, possibility to gain certifications/co-founding studies

• Supporting your work-life balance through being a part of community groups, CSR actions, volunteering

• Internal integration events

Your Skills and Expertise

• Bachelor’s degree or higher in Business Administration, Marketing, or related field or equivalent industry experience

• Previously demonstrated combined experience in sales, marketing, analytics or category management in the consumer packaged goods industry

• Analytical thinking skills, and proficient in Excel

• Strong communications skills, collaboration and presentations skills.

• Very good command of Polish and English language

• Master's degree in Marketing or Business Administration from an accredited institution

• Strong interpersonal and persuasion skills. Demonstrated experience working in cross functional teams

• Previous experience in a shopper marketing, eCommerce, or advanced analytics role

Scotch™, Post‑it®, Scotch‑Brite®, Command®, Viscoplast™

• Leading the creation, execution and measurement of a Shopper Marketing Plan for assigned customers or channels.

• Building relationships with key marketing personnel at your accounts and being highly collaborative with 3M sales and marketing teams.

• Evaluating promotional effectiveness of various marketing tactics by setting and tracking the most relevant KPIs.

• Ensuring successful new product launches by implementing effective sales tools for NPI, Sampling, Promotions, and events.

• Working closely with Area Marketing center to ensure impactful marketing materials and messages at point of purchase online or offline.

• Has deep understanding of the customer landscape and their go-to-market strategies, marketing tactics, target audiences, tools and operations.