Work Student Marketing

Description

B2B Marketing Work Student | GEA Food Processing and Packaging Location: Bakel, The Netherlands (hybrid) Team: Food Processing & Packaging, Marketing Type: Work Student, 16-32 hours/week Duration: Minimum 5 months, starting in September 2026 Our business unit Food Processing and Packaging (FPP) delivers cutting-edge solutions for preparation, marination, further processing, slicing, packaging, and automation of food products. We help leading brands – such as McCain Foods, Mora and Cargill – produce high-quality, safe, and sustainable food - reliably and efficiently. We’re investing in stronger commercial capabilities and high-impact (digital) marketing to accelerate growth.

About GEA

• GEA is one of the largest suppliers for the food and beverage processing industry and a wide range of other process industries. Approximately 18,000 employees in more than 60 countries contribute significantly to GEA’s success – come and join them! We offer interesting and challenging tasks, a positive working environment in international teams and opportunities for personal development and growth in a global company.

• Why join GEA

• GEA is an equal opportunity employer. Applicants will therefore receive consideration for employment without regard to age, sex, race, color, religion, world view, national origin, genetics, disability, gender identity, marital status, sexual orientation, veteran status or any other protected characteristic required by applicable law. Applicants with disabilities are welcome and will be given special consideration if they are equally qualified.

Your profile and qualifications

• You are proactive, curious, and eager to learn in a dynamic environment.

• You are currently pursuing an HBO/WO Bachelor or Master (3rd/4th year) in Marketing, Communications, Media, Business Administration or related field.

• You have strong communication skills in Dutch and English.

• You are able to prioritize and handle multiple projects and deadlines.

• You are interested in technology and digital marketing.

• Tooling: you are quick to learn new software; experience with marketing automation/CRM (e.g., Marketo, Salesforce, SAP Marketing Cloud) is a plus; basic HTML is an advantage.

• Availability: at least 5 months, 16-32 hours/week, starting in September 2026 with hybrid working and regular presence at our Bakel site.

• Ownership of projects and the opportunity to make real impact.

• Guidance from an experienced and supportive marketing team

• Experience in an international B2B environment.

• Practical benefits: competitive pay, travel reimbursement, and a laptop for work.

• Hands-on experience in content marketing, digital campaigns, analytics, and events.

• A strong foundation for your future career in marketing.

• Access to the Young@GEA student program, where you connect with fellow work students and interns and join inspiring sessions.

Your responsibilities and tasks

• Support multi-channel campaigns: help plan, build, and coordinate digital assets, sales enablement materials, and promotions across web, email, social, and paid channels.

• Create and edit content: blog posts, web copy, social media posts, basic visuals and short videos for our digital channels.

• Optimize our website (CMS): implement page updates, improve Search Engine Optimization basics (keywords, metadata, internal linking).

• Coordinate translations and design: manage translation requests and collaborate with designers on marketing assets.

• Support social media campaigns: schedule posts, help set up paid social ads, and monitor and optimize performance.

• Assist with data and performance analysis: track campaign results and contribute ideas for improvements based on insights.

• Pitch ideas and support in organizing events: contribute to event organization and onsite support when needed.